The following was sent to Inven Global via press release.
Seoul (July 24, 2023) – Global esports organization T1 announced today its plans to raise
awareness of breast cancer with the release of its pink jerseys. Starting today until August 7th, pre-orders for the 2023 T1 Uniform PINK Jersey will be live globally while proceeds from the sales will be donated to the Korea Breast Cancer Foundation in early October.
T1’s League of Legends Champions Korea (LCK) team will sport the pink jerseys on July 27th – while
various online and offline events will take place to promote the pink jerseys. Additionally, T1’s LCK
team will exclusively sign the pink jerseys that they wore — which will be auctioned off and the
money raised will be included in the final donation to the Korea Breast Cancer Foundation.
The pink jersey was designed to raise awareness of breast cancer as well as give hope and support to
those affected by it. Following the sales, a commemorative frame with all the names of the individuals who purchased a pink uniform will be displayed at T1 HQ.
“With the introduction of our special edition pink jersey, we are prioritizing the vital issue of breast
cancer awareness within the esports industry. This initiative signifies more than a campaign — it’s a
demonstration of our commitment to fostering a culture that extends beyond competition to
encompass social responsibility and meaningful engagement,” T1’s CEO Joe Marsh stated.
T1 to Raise Awareness of Breast Cancer with Pink Jersey
